Oakley engineered the DRT5 helmet over years of collaboration between engineers, athletes and field testers. The kickoff video told the story through integrated titles, graphics and technical callouts laced into mountain bike and test footage.
Graphics package, Visual FX / Compositing
Studio/Agency: Summer Winter
Creative Director: Kirk Dianda
Producer: Kirk Dianda, Matt Porter
Art Direction: Adam Porter
Design: Adam Porter, Matt Porter, Kevin Carmack
Animation: Adam Porter, Matt Porter, Kevin Carmack